NFT Marketing Agency in Salt Lake City, Utah
10 Amazing NFT SEO strategies which will boost your NFT sales
Have you ever invested in a nice non-fungible token (NFT) but wondered how to make it sell? Unfortunately, getting started with NFTs on eBay or OpenSea can be overwhelming. Luckily, after installing some scripts and executing a few marketing strategies, it’s easy to bulk up your nice NFT.
This article will discuss 10 excellent NFT SEO strategies that will skyrocket your NFT sales. So, read the article and implement the strategies.
1. Audit your NFT website to analyze your current situation
Before you improve your NFT website’s SEO, you must perform an audit; this will help you understand your current situation and determine what needs to be done. You can use various tools, such as Google Search Console or SEMrush, but I’d recommend using Moz Pro. It’s a paid tool, but it offers many great features, such as “Keyword Explorer,” which allows you to analyze the top 10 rankings for any keyword in Google.
This tool can determine how many pages rank for specific keywords in the SERPs (search engine results page). This information will give you a good idea of what kind of NFT people are looking for on Google and what keywords they use when searching for them.
2. Perform keyword research
| Keyword | Avg. monthly searches | Competition |
|---|---|---|
| nft marketing agency | 500 | Medium |
| nft marketing company | 50 | Low |
| nft advertising agency | 50 | Low |
| nft marketing firm | 50 | Low |
| nft seo | 50 | Medium |
| nft seo stratigies | 50 | Low |
| seo for nft marketplaces | 50 | Low |
| nft keyword research | 50 | Low |
| SEO NFT marketing | 20 | Low |
After analyzing your current situation, you need to identify keywords that have the potential for organic traffic growth and rank well in the SERPs. The more high-quality backlinks pointing at a page from other websites, the higher its rankings will be in search results pages. The easiest way to find high-quality keywords is by using Google Keyword Planner.
3. Strategically place SEO keywords in the title of your NFTs
The title of your NFT is significant in getting traffic and sales for your website. Therefore, you need to strategically place relevant keywords in the title of your NFT so that search engines like Google can easily index your website. This will also help you get more organic traffic from Google search results.
Make sure that the title of your NFT is short enough because it may confuse users and make them leave the page without reading anything on it. You should also refrain from using excessive punctuation marks in the title of your NFT, as it may look ugly and unprofessional to visitors visiting your website. Finally, make sure that there are no errors or typos in the title of your NFT, as this will lead to an increase in bounce rate and a decrease in conversion rate on your website.
4. Use relevant keywords in the meta description of your NFT
The meta description of your NFT is an important SEO factor and can help you rank better in Google Search results. It is also displayed as a snippet when someone searches for any keyword related to your NFT product. So make sure that you use relevant keywords in the meta description of your NFT product pages.
5. Work on your website load speed
The Google algorithm considers load speed one of the most important factors when ranking websites. This is because people don’t have patience today. If they take more than 5 seconds to view your website, they’ll leave or move on to another site that loads faster.
To increase the speed of your site, you can use HTTP/2 Server Push technology by Cloudflare or other similar tools like KeyCDN. They will automatically push static resources (images, fonts, etc.) in parallel with the dynamic content of your website so that it loads faster. Other ways include caching and minifying HTML, CSS, and JavaScript files.
6. Use the right keywords in your NFT blog posts.
Use the right keywords in your NFT blog posts. This is an essential SEO strategy, and it’s important to remember that your audience will be searching for specific things on Google, so you need to ensure they find you!
7. Publish blogs regarding your NFT
While this may seem obvious, many brands don’t use blogs as a platform for their NFT marketing. Of course, blogs are an excellent way to share information about your products, but they can also be a great place to show off your expertise and knowledge about the industry you’re working in.
8. Create a sitemap for your NFT blogs
Creating a sitemap is another crucial element of SEO. It helps Google find all of the pages on your website and allows users to navigate through them quickly by providing links between them all. However, having too many pages on one website can cause problems with indexing and ranking, so keep it under control!
9. Leverage social media to boost your NFT sales
Social media is one of the best ways to promote your NFT. You can use your Instagram and Facebook page to show off your NFTs and even get people who don’t know about them to buy them.
You can also share links on Twitter, Reddit, and other platforms. These links will direct people to the product page, where they can buy the product directly from you.
10. Create an influencer campaign for your NFT
Influencers are people with large followings who can help spread the word about your NFTs through their channels. They can help you get more visibility on social media, which means more traffic coming toward your NFT website, which leads to more sales!
Conclusion
You cannot generate more sales if your NFT website is not SEO-friendly. You must use various SEO strategies to bring more traffic to your website. You can start by doing an audit of your website so that you can spot the errors. Then you can do thorough keyword research to determine what type of NFTs people are looking for. Use the keywords in the title and description of your NFTs.
Writing blogs regarding your NFTs can also work. Mostly, we ignore social media. But marketing your NFTs on social media is also worthy. This article will help you rank your NFT website and boost your sales.
